PRIVACY POLICY
Last updated: 15/05/2024
​​
The Shoosmith Gallery takes your privacy seriously; please read this Privacy Notice, which will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.
1. Important Information and Who We Are
​
Purpose of This Privacy Notice
This privacy notice aims to give you information on how The Shoosmith Gallery collects and processes your personal data through your use of this website. It is important that you read this privacy notice, together with any other privacy notice or fair processing notice that we may provide on specific occasions when we are collecting or processing personal data about you, so that you are fully aware of how and why we are using your data. This privacy notice supplements the other notices and is not intended to override them.
​
Controller
The Shoosmith Gallery is the controller and responsible for this website.
We have appointed a Data Protection Officer (Paula Allen) who is responsible for overseeing questions in relation to this privacy notice. If you have any questions about this privacy notice, including any requests to exercise your legal rights, please contact the DPO using the details set out below.
Contact Details
Our full details are:
Email: info@shoosmithgallery.org
Postal Address:
The Shoosmith Gallery, Henry VI Room, Delapre Abbey, London Road, Northampton, NN4 8AW.
Telephone Number: 0800 193 4511
You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, therefore please contact us in the first instance.
​
Changes to The Privacy Notice and Your Duty to Inform Us of Changes
This version was last updated on 1st January 2023 and historic versions can be obtained by contacting us. It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
Third-Party Links
This website may include links to third-party websites, plug-ins and applications. Clicking on the links, or enabling those connections, may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy notice of every website you visit.
​
2. The Data We Collect About You
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymised data).
We may collect, use, store and transfer different kinds of personal data about you, which we have grouped together as follows:
· Identity Data includes first name, maiden name, last name, username (or similar identifier), marital status, title, date of birth and gender
· Contact Data includes address, email address and telephone numbers Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website
· Profile Data includes any feedback and survey responses
· Usage Data includes information about how you use our website
· Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties, and your communication preferences
We also collect, use and share Aggregated Data, such as statistical or demographic data for any purpose. Aggregated Data may be derived from your personal data but is not considered personal data in law, as this data does not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data, which will be used in accordance with this privacy notice.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and, genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
If You Fail to Provide Personal Data
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with goods or services). In this case, we may have to cancel a product or service you have with us, but we will notify you at the time, if this is the case.
​
3. How Is Your Personal Data Collected?
We use different methods to collect data from and about you, including through:
· Direct Interactions. You may give us your Identity and Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
o Complete a contact request form; or
o Give us some feedback
​​
· Third Parties or Publicly Available Sources. We may receive personal data about you from various third parties and public sources, as set out below:
o Technical Data
o Identity and Contact Data from publicly availably sources such as Companies House and the Electoral Register, based inside the EU
4. How We Use Your Personal Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
· Where we need to perform the contract we are about to enter into or have entered into with you
· Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests
· Where we need to comply with a legal or regulatory obligation
Generally, we do not rely on consent as a legal basis for processing your personal data, other than in relation to sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us at info@shoosmithgallery.org.
Purposes for Which We Will Use Your Personal Data
We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are, where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact info@shoosmithgallery.org if you need details about the specific legal ground we are relying on to process your personal data, where more than one ground has been set out in the table below (not visible on mobile site).​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​
Purpose/Activity
To manage our relationship with you which will include:
(a) Notifying you about changes to our terms or privacy policy
(b) Asking you to leave a review or take a survey
To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
Type of Data
(a) Identity
(b) Contact
(c) Profile
(d) Marketing and Communications
(a) Identity
(b) Contact
(c) Technical
To use data analytics to improve our website, products/services, marketing, customer relationships and experiences
(a) Technical
(b) Usage
To make suggestions and recommendations to you about goods or services that may be of interest to you
(a) Identity
(b) Contact
(c) Technical
(d) Usage
(e) Profile
Lawful Basis for Processing including Basis of Legitimate Interest
(a) Performance of a contract with you
(b) Necessary to comply with a legal obligation
(c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)
(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud, and in the context of a business reorganisation or group restructuring exercise)
(b) Necessary to comply with a legal obligation
Necessary for our legitimate interests (to define types of customers for our products and services, to keep our website updated and relevant, to develop our business and to inform our marketing strategy)
Necessary for our legitimate interests (to develop our products/services and grow our business)